Too much unfocused content weakens a WordPress site. How content audits and pruning restore topical clarity: what to update, merge, redirect or remove, and how often to audit.
Topical authority comes from structure, not volume. How content clusters, consistent coverage and case studies help Google understand what a WordPress site is about.
Jackober's WordPress SEO pillar: how indexing, internal structure, crawl efficiency, and experience-driven content fit together, with links to the real audits and case studies behind each part.